Targeted Services to Launch UR Business Successfully
You’ve got this great idea for a business. You are ready to be your own boss and attain both financial success and freedom. But you’re worried; you’ve heard the statistics from the U.S. Department of Labor’s Bureau of Labor Statistics:
- A little less than 20% of new businesses do not make it past their first year.
- Less than a third of startups make it past their third year.
- Only half of all startups make it to year six.
There are many reasons for these statistics. Common ones include lack of a proper business model, lack of funding, and poor leadership. You can avoid these common causes of startup failure by launching UR business with our help.
The Unique Features Needed to Launch UR Business
At Launch UR Business, we are here to tell you that you are more than these statistics. And we can help you beat the odds through our unique blend of experiences, expertise, skills and processes.
- Skills and expertise: We have amassed a team of professionals from a variety of backgrounds to address all aspects of your business startup, from legal and financial to marketing and beyond.
- Experiences: Not only do we each have experience as entrepreneurs in our own right, but we also have combined experiences helping other business startups like yours get off the ground running.
- Processes: We determine what you are trying to accomplish and work backward from there. Every choice made and every idea or concept we have must be relevant and focused on your end goal. Read more about our process below!
What’s more—we believe in you and your success! And we will make your passion our mission. We respect and support your business, your passion, your commitment and what you want to achieve. We are here for you confidently and confidentially.
The Launch UR Business Process
Let’s get to know each other. We want to learn about you, your business venture, your motivation, and your vision. The truth is, not all business ideas are feasible. And, even if a business idea is feasible, the potential reward may not be worth the risk(s). Leveraging years of working with successful start-up to mid-size businesses, we understand what it takes to launch and sustain a viable, successful business.
Before you invest heavily into a new business venture, we want to work with you to assess it. Through a combination of technical, financial, legal and operational analyses, our feasibility study uncovers the strengths and weaknesses of a proposed or existing business venture seeking expansion or change. We assess opportunities and threats present in a marketplace, and we evaluate the resources required to succeed.
Business Plan & Financial Analyses
The importance of developing a business plan cannot be understated. We work with clients to develop a targeted business plan or review (and potentially revise) an existing business plan based upon our discussions and feasibility evaluation. In so doing, we discuss your financial fitness, projected costs associated with your business venture, and work with you to determine affordability and financial options available to you.
Choosing how your business is organized may be one of the most important decisions to make. If you have not done so already, you may need to consider protecting yourself from business liabilities and ensure you receive tax advantages.
Each legal structure has its own advantages and disadvantages. The relative importance of the incorporated company advantage changes depending on the nature and status of the business and the intentions of the business owners. Our team helps you evaluate an existing corporate framework or the set-up of a new one.
Branding & Marketing
Your brand is critical to success and long-term sustainability. Branding makes loyal customers—successful brand development is defined by your customer’s positive response. Brand is all about what customers feel when they buy your product or service and what they think about when they hear your product or service’s name or see your company logo.
A strong brand influences its audience and engages those who may not have been targeted at all. We work with you to develop and either implement or further enhance your brand. We ensure that your brand is easily identifiable and differentiates you from your competition. We can create your brand components for you. If you already have an existing brand in place, we will evaluate it for potential changes to ensure customer appeal while also having it reflect your company’s value.
Marketing unearths and activates buyers. It is important to develop and implement a fit-for-purpose marketing campaign based upon your budget and vision. Your campaign may include anything from advertising strategies, sell sheets, brochures and social media campaigns. Most important, however, is ensuring that we work with you to provide a well-researched and well-executed marketing plan that will pay for itself in sales and brand reinforcement.
Launching a new product or service isn’t what is used to be. In the past, you could hire a PR agency to craft a press release and set up a press tour. Before the big launch date, you would hit the road and meet with reporters from all the important press outlets. Then on launch day, you could sit back and watch the articles roll in. In those days, reporters might even spend a few days fact-checking and talking to customers before filing their stories.
Today, new and existing businesses need to plan early and continue planning. Product/service launches must now be ongoing. And it is ever-important to get your product/service in front of the right influencers and bloggers. We work with you to develop an individualized business launch plan that reaches a broad audience, is going to be effective in today’s marketplace, and sets your business up for long-term success.